Website Redesign · Phase 1

Three directions for a modernized Del Mar Medical.

Same logo, same brand colors, the same content and site map. Three distinct visual systems that bring the Del Mar Medical website up to an award winning standard. Open each concept, then choose the direction to build out.

Prepared forDel Mar Medical

Del Mar Medical website redesign shown on a laptop and phone

A preview of the redesign · Concept 03 shown

CONCEPT 01

Trusted Local

Refined editorial · premium classic

A timeless, high-trust feel for a pharmacy that has served Tennessee since 1988. Serif headlines, brand navy and indigo with a quiet green accent on warm paper, generous whitespace. Calm, established, dependable.

View Concept 1

CONCEPT 02

Modern Care

Bright · approachable · patient friendly

Clean, optimistic and app like. Indigo and pharmacy green on white, rounded cards, animated stats and a gradient hero. Friendly, modern and easy for patients and facilities to trust.

View Concept 2

CONCEPT 03

Clinical Confidence

Dark · cinematic · award grade

A dramatic deep navy canvas with luminous indigo and green gradients, glassmorphism cards and bold display type. Premium and memorable. The standout option.

View Concept 3

What stays locked: the logo, brand colors (deep navy, indigo and pharmacy green), the full site map and the page copy, so the site stays consistent with existing print and physical marketing. What changes: layout, typography, spacing, motion and overall art direction. These are full homepage mockups. Once a direction is chosen, the remaining pages get built out in Phase 2.